Pure Joy, Naturally Handcrafted
La LaJoie was born during the pandemic, a time of reflection and renewal. Founder Jonathan recognized the importance of pure, natural ingredients and set out to create a line of skincare and beauty products that align with this vision. At La LaJoie, every product is thoughtfully handcrafted with love and care, ensuring the highest quality for you and the planet.
Our commitment to wellness and sustainability means every product is:
All-natural: Crafted with organic ingredients to nourish your skin.
Vegan and cruelty-free: We believe in beauty without harm, never testing on animals or using animal-derived ingredients.
Free from parabens and toxins: Safe for you, your family, and the environment.
At La LaJoie, we blend passion and purpose to bring you products that are as kind to your skin as they are to the world around us. Experience the joy of all-natural beauty with every use.
About the Founder: Jonathan Newbern
Jonathan Newbern is a passionate advocate for holistic well-being and a voice for underrepresented communities. As an adoptee and active member of the 12-Step Co-Dependency community, Jonathan brings a unique perspective on healing and personal growth. He is a proud member and speaker for the Adoption Mosaic, championing adoptee rights and fostering meaningful conversations about adoption experiences.
Jonathan's advocacy extends to his unwavering support for LGBTQIA+ rights, women's health, and men's health, reflecting his belief in equality and empowerment for all. With a deep appreciation for physical wellness and spiritual connection, he embodies the balance of mind, body, and spirit that inspires La LaJoie’s mission.
Jonathan’s journey has shaped his commitment to creating a brand rooted in compassion, authenticity, and natural beauty. Through La LaJoie, he seeks to share his values and passion, encouraging others to embrace wellness in all aspects of life.
